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At Hellmann's, we firmly believe that real food is a valuable resource, too precious to be wasted. Since 2007, our commitment to the Real Food Movement has driven significant change. We've proudly partnered with leading food waste experts like La Tablée des Chefs and Maple Leaf Sports & Entertainment to empower Canadians in their efforts to conserve more food and reduce waste.
La Tablée des Chefs is a dedicated charity committed to addressing food insecurity and fostering food autonomy. Their mission revolves around three core pillars: feeding those in need today, educating youth to develop essential culinary skills, and hosting engaging culinary activities. This partnership exemplifies our shared vision for a sustainable food movement.
Jean-François Archambault, an Ashoka fellow and visionary food waste crusader, is the CEO and founder of La Tablée des Chefs. He has profoundly influenced the food industry's approach to waste, pioneering effective solutions for safely and swiftly rescuing unused food. Since 2003, Jean-François and La Tablée des Chefs have successfully rescued over 1,000 tons of food, providing more than 7 million meals from various establishments. Hellmann’s proudly supports their innovative Real Food Rescue™ program, transforming surplus food from stadiums into nutritious meals for communities across Canada.
The Kitchen Brigades is an impactful extra-curricular program designed for high school students aged 12 to 17. It offers practical workshops focused on fundamental cooking techniques and fostering healthy eating habits.
Hellmann’s, in collaboration with La Tablée des Chefs, is expanding the Kitchen Brigades program throughout Canada. Our ambitious goal is to reach 10,000 students in 450 schools by 2025. These workshops are crucial for educating students about the critical issue of food waste in Canada and equipping them with effective strategies for waste reduction.
Hellmann's unwavering commitment to the Real Food Movement continues to inspire and drive significant change across Canada. Through strategic partnerships with organizations like La Tablée des Chefs, we are actively combating food waste and fostering a more sustainable future. Our innovative programs, including the Real Food Rescue™ and Kitchen Brigades, empower communities and youth to make a tangible difference. Join us in our mission to make taste, not waste, and contribute to a healthier, more food-secure Canada.
The Hellmann's Real Food Movement is our long-standing commitment since 2007 to reduce food waste and promote sustainable food practices across Canada. We believe in the value of real food and work to ensure it's not wasted.
Hellmann's partners with La Tablée des Chefs to support their mission of feeding those in need and educating youth. This collaboration includes initiatives like the Real Food Rescue™ program and expanding the Kitchen Brigades.
The Real Food Rescue™ program, supported by Hellmann's and led by Jean-François Archambault of La Tablée des Chefs, rescues surplus food from venues like stadiums and transforms it into nutritious meals for communities facing food insecurity.
The Kitchen Brigades is an extra-curricular program for high school students, teaching cooking techniques and healthy eating habits. Hellmann's aims to expand this program to 450 schools by 2025, educating 10,000 students on food waste reduction.
You can start by participating in initiatives like the #JarChallenge, which encourages limiting weekly household food waste to one jar. Learning mindful food preparation, consumption, and repurposing techniques are also key steps.
